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  <titleInfo>
    <title>Generation iY</title>
    <subTitle>secrets to connecting with today's teens &amp; young adults in the digital age</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Elmore, Tim</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
    <role>
      <roleTerm type="text">Verfasser</roleTerm>
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  <typeOfResource>text</typeOfResource>
  <originInfo>
    <edition>Updated and expanded 5th anniversary edition</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <physicalDescription>
    <extent>276 pages</extent>
  </physicalDescription>
  <note type="statement of responsibility">Tim Elmore</note>
  <subject>
    <topic>Generation Y</topic>
  </subject>
  <subject>
    <topic>Digital Natives</topic>
  </subject>
  <subject>
    <topic>Teenager</topic>
  </subject>
  <subject>
    <topic>Heranwachsender</topic>
  </subject>
  <classification authority="">M</classification>
  <identifier type="isbn">978-0-9966970-0-2</identifier>
  <identifier type="isbn">0-9966970-0-4</identifier>
  <recordInfo>
    <recordChangeDate encoding="iso8601">20260731222749.0</recordChangeDate>
    <recordIdentifier>0074122</recordIdentifier>
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